Reasons Why Every Business Needs Outdoor Signs
Why do McDonald’s, Apple, Geico, Amazon, HBO – some of America’s largest consumer companies – spend so much on outdoor advertising? Outdoor signs can be a powerful marketing tool, one that lets you reach your ideal customers efficiently and affordably. It’s why businesses, both large and small spend large amounts of money on signage such as billboards, storefront signs, outdoor banners, and more. Why Do Grand Rapids Businesses Choose to Spend on Outdoor Signs? It’s quite simple. Signs installed outdoors encourage potential customers to interact with your business. A Nielsen study found 65% of people visited the business’s store, website, or social media after seeing its signs. 1. Signs Drive Sales Wondered why phone ads pop up around the city when Apple launches its new iPhones? It’s because those signs encourage potential customers to buy their new products. Businesses rely heavily on signs to attract customers . They’re great for ...